As owner of Fritz Companies through the 1970s, ’80s, and ’90s, LynnCo founder Lynn Fritz had spent his career streamlining supply chain logistics. Fritz was the first to use technology solutions to support a nationwide network of offices that provided complete supply chain and logistics services, bringing method and consolidation to a fragmented industry.
As Fritz Companies grew to over 10,000 people working in 120 countries, Fritz recognized a looming issue: “We were getting large, heavy, and our best people weren’t in front of the customers,” he says. He began to look for a way to get back to the fundamentals of his business.
In the mid-1990s, Fritz saw his opportunity. Using his previous experience creating technology-enabled organizations, Fritz began an effort to bring the discipline of high-level, third-party logistics to domestic freight. “Domestic transport was such a loose practice, and there was so much room for improvement. I thought it was time to change the strategic business model,” Fritz says.